Can emotions shape our morality? Not only they can, but according to the great Portuguese neuro-scientist António Damasio, they do. Damasio has recently published an article in Nature which further develops the idea that our moral choices are very closely related to our emotions - also on a neurological level.
Face2Face is a simple idea: make both sides of a conflict see each other in the most human way possible. Show faces. Show them up close. Show them together. Show them as similar and - make them look funny.
So, if emotions can shape our moral decisions, the laughter could make it just a little harder to see the other as barbaric - unknown, distant, too-different.
Can this work? Can it be that simple? And I don't mean to suggest peace will happen because of a few posters. But can anything change? And why would we not believe in it, other than out of bitter and failing experience?
Two small details. One: the use of a 28 mm macro lens. It is very hard not to look funny and cute seen from that angle. Two: the faces we see are combined in pairs of people with the same jobs (e.g. barbers, doctors, etc.).
See the video: